Little Yellow Bird founder Samantha Jones phones in from Thailand to chat about her business, the impact of the garment industry on the environment and humans, sustainability, and more.
“As much as we wish we didn’t, we all have problems. Some may just shrug them off and accept them, others – like Samantha Jones – get up and do something about them.”
That’s what we at Idealog wrote about Little Yellow Bird founder Samantha Jones back in 2017. The winner of the Young New Zealand Innovator Award at the 2017 Innovation Awards – and not to mention a recipient of a prestigious Edmund Hillary Fellowship – Jones has been on a mission to change perceptions and prove you can do good, while still doing good business.